Popup Labor – What is that?

Popup Lab BW is a “fitness studio” the employers and employees of small to mid-sized enterprises on the topic of innovation and digitalisation.
Popup in this context means: Diverse locations in different regions of Baden-Württemberg such as for example co-working-centers, airport terminals, town halls, castles, parking lots or schools are temporarily converted for the project and used as innovation laboratories for one week or so.

Past Popup Labs in numbers

During the past 40 months, this pilot project by the ministry of economics of Baden-Württemberg took place in nine different regions: Ostwürttemberg, Ortenau, Zollernalb, Allgäu-Oberschwaben, Region Bruchsal, Main-Tauber-Kreis, Schwarzwald-Baar-Heuberg, Schwäbisch Hall / Hohenlohekreis and Region Böblingen. Within a total of sixty days, 3.900 people overall participated in more than 180 educational events (status: July 2021).

Cross-sectoral, low-threshold and free of charge

Above all, citizens in general as well as employers, employees and trainees of all industries can participate in the project. They get the chance to learn and train on innovative technologies, new business models and flexible forms of work. In addition, Popup Lab BW offers space and time for networking in order to develop new business relationships.
The unique thing about Popup Lab is that it pops up right where the interested people are, especially in the rural regions. Forthermore, it involves the ideas and needs of the participants on the ground. Moreover, it is an economic policy instrument of the state Baden-Württemberg. In other words, it is free of charge for the participant.